<?xml version="1.0" encoding="UTF-8"?>
<rss version="2.0"
	xmlns:content="http://purl.org/rss/1.0/modules/content/"
	xmlns:wfw="http://wellformedweb.org/CommentAPI/"
	xmlns:dc="http://purl.org/dc/elements/1.1/"
	xmlns:atom="http://www.w3.org/2005/Atom"
	xmlns:sy="http://purl.org/rss/1.0/modules/syndication/"
	xmlns:slash="http://purl.org/rss/1.0/modules/slash/"
	>

<channel>
	<title>VAN DOK</title>
	<atom:link href="http://www.vandok.co.uk/feed/" rel="self" type="application/rss+xml" />
	<link>http://www.vandok.co.uk</link>
	<description>welcome to the world of Van Dok</description>
	<lastBuildDate>Mon, 23 Apr 2012 01:29:49 +0000</lastBuildDate>
	<language>en</language>
	<sy:updatePeriod>hourly</sy:updatePeriod>
	<sy:updateFrequency>1</sy:updateFrequency>
	<generator>http://wordpress.org/?v=</generator>
		<item>
		<title>Moot Hall Maldon &#8211; Virtual Tour</title>
		<link>http://www.vandok.co.uk/2011/10/24/moot-hall-maldon-virtual-tour/</link>
		<comments>http://www.vandok.co.uk/2011/10/24/moot-hall-maldon-virtual-tour/#comments</comments>
		<pubDate>Mon, 24 Oct 2011 09:36:26 +0000</pubDate>
		<dc:creator>jansen</dc:creator>
				<category><![CDATA[virtual tours]]></category>
		<category><![CDATA[work projects]]></category>
		<category><![CDATA[360 panoramas]]></category>
		<category><![CDATA[moot hall maldon]]></category>
		<category><![CDATA[virtual tours london]]></category>
		<category><![CDATA[web marketing essex]]></category>

		<guid isPermaLink="false">http://www.vandok.co.uk/?p=211</guid>
		<description><![CDATA[Click image and drag around (best viewed in full screen) The Moot Hall The Moot Hall in Maldon, Essex, is a Grade One listed building in the heart of this historic maritime Town. The building dates from the early 15th [...]]]></description>
			<content:encoded><![CDATA[<h4>Click image and drag around (best viewed in full screen)</h4>
<div style="position:relative; overflow: hidden; width: 960px; height: 500px"><div style="position:absolute; left:0px; top: 0px"><iframe class="" src="http://www.vandok.co.uk/moothall2" style="width: 960px; height: 500px; " frameborder="0" scrolling="no" ></iframe></div></div>
<h4>The Moot Hall</h4>
<p>The Moot Hall in Maldon, Essex, is a Grade One listed building in the heart of this historic maritime Town. The building dates from the early 15th Century when it was built as a mansion for the local gentry, howeve,  it has been central to life in the town from the mid-16th Century, having been a jail, police station, court house and council chambers. It is now run by the Friends of the Moot Hall and guided tours are available at weekends, but because the building is so ancient, there isn&#8217;t any access to most of the building for disabled people. So we created a virtual tour of this magnificent building to enable less abled people to view it.</p>
<p>The Moot Hall now has a license for weddings and civil partnerships, so if you are looking for somewhere rather special to get married in Maldon, you can now take a look around the building using the virtual tour from the comfort of your own computer..</p>
<p>Virtual tours are a simple way of showing a building off to your website visitors, perfect for wedding venues, hotels, stately homes, museums and sports centres.</p>
<p>If you would like any more information about our virtual tours service &#8211; get in touch via the <a title="Contact van dok" href="http://www.vandok.co.uk/contact/">contact page</a></p>
]]></content:encoded>
			<wfw:commentRss>http://www.vandok.co.uk/2011/10/24/moot-hall-maldon-virtual-tour/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Wonderputt</title>
		<link>http://www.vandok.co.uk/2011/10/02/wonderputt/</link>
		<comments>http://www.vandok.co.uk/2011/10/02/wonderputt/#comments</comments>
		<pubDate>Sun, 02 Oct 2011 14:31:13 +0000</pubDate>
		<dc:creator>jansen</dc:creator>
				<category><![CDATA[Gaming]]></category>
		<category><![CDATA[Web]]></category>
		<category><![CDATA[free golf game]]></category>
		<category><![CDATA[golf game]]></category>
		<category><![CDATA[Wonderputt]]></category>

		<guid isPermaLink="false">http://www.vandok.co.uk/?p=208</guid>
		<description><![CDATA[Excellent Golf Game]]></description>
			<content:encoded><![CDATA[<p>Excellent Golf Game<br />
<embed src="http://www.andkon.com/arcade/sport/wonderputt/wonderputt.swf" width="750" height="650" pluginspage="http://www.macromedia.com/shockwave/download/index.cgi?P1_Prod_Version=ShockwaveFlash" type="application/x-shockwave-flash"/></p>
]]></content:encoded>
			<wfw:commentRss>http://www.vandok.co.uk/2011/10/02/wonderputt/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Pink Floyd Live in November 1974 Dark Side of the Moon</title>
		<link>http://www.vandok.co.uk/2011/09/26/pink-floyd-live-in-november-1974-dark-side-of-the-moon/</link>
		<comments>http://www.vandok.co.uk/2011/09/26/pink-floyd-live-in-november-1974-dark-side-of-the-moon/#comments</comments>
		<pubDate>Mon, 26 Sep 2011 10:40:22 +0000</pubDate>
		<dc:creator>jansen</dc:creator>
				<category><![CDATA[music]]></category>
		<category><![CDATA[1974]]></category>
		<category><![CDATA[battersea power station pig]]></category>
		<category><![CDATA[dark side of the moon]]></category>
		<category><![CDATA[pink floyd]]></category>
		<category><![CDATA[september 2011]]></category>
		<category><![CDATA[why pink floyd]]></category>

		<guid isPermaLink="false">http://www.vandok.co.uk/?p=205</guid>
		<description><![CDATA[As the Pig floats over Battersea Power Station once again today &#8211; The Pink Floyd have released a live concert of the Dark Side of the Moon from November 1974 &#8211; playing every hour on the hour until 28th September..Enjoy]]></description>
			<content:encoded><![CDATA[<h3><span class="Apple-style-span" style="font-size: 13px; font-weight: normal;">As the Pig floats over Battersea Power Station once again today &#8211; The Pink Floyd have released a live concert of the Dark Side of the Moon from November 1974 &#8211; playing every hour on the hour until 28th September..Enjoy</span></h3>
<p><iframe style="margin-bottom: 15px;" src="http://yt-pinkfloyd.appspot.com?lang=en&amp;hl=en_US" frameborder="no" scrolling="no" width="960" height="900"></iframe></p>
]]></content:encoded>
			<wfw:commentRss>http://www.vandok.co.uk/2011/09/26/pink-floyd-live-in-november-1974-dark-side-of-the-moon/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Move &#8211; Rick Mereki</title>
		<link>http://www.vandok.co.uk/2011/08/05/move-rick-mereki/</link>
		<comments>http://www.vandok.co.uk/2011/08/05/move-rick-mereki/#comments</comments>
		<pubDate>Fri, 05 Aug 2011 09:48:01 +0000</pubDate>
		<dc:creator>jansen</dc:creator>
				<category><![CDATA[Film]]></category>
		<category><![CDATA[photography]]></category>
		<category><![CDATA[Move - Rick Mereki]]></category>

		<guid isPermaLink="false">http://www.vandok.co.uk/?p=199</guid>
		<description><![CDATA[Amazing Film! 3 guys, 44 days, 11 countries, 18 flights, 38 thousand miles, an exploding volcano, 2 cameras &#8211; 1 second of footage from each location &#8211; Great stuff! &#160;]]></description>
			<content:encoded><![CDATA[<p>Amazing Film!<br />
3 guys, 44 days, 11 countries, 18 flights, 38 thousand miles, an exploding volcano, 2 cameras &#8211; 1 second of footage from each location &#8211;  Great stuff!</p>
<p>&nbsp;<br />
<iframe src="http://player.vimeo.com/video/27246366?color=ffffff" width="800" height="450" frameborder="0"></iframe></p>
]]></content:encoded>
			<wfw:commentRss>http://www.vandok.co.uk/2011/08/05/move-rick-mereki/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>C3 Technologies Acquired by Mystery Buyer</title>
		<link>http://www.vandok.co.uk/2011/08/02/c3-technologies-acquired-by-mystery-buyer/</link>
		<comments>http://www.vandok.co.uk/2011/08/02/c3-technologies-acquired-by-mystery-buyer/#comments</comments>
		<pubDate>Tue, 02 Aug 2011 08:31:56 +0000</pubDate>
		<dc:creator>jansen</dc:creator>
				<category><![CDATA[virtual tours]]></category>
		<category><![CDATA[3d mapping]]></category>
		<category><![CDATA[3D modelling]]></category>
		<category><![CDATA[C3 Technologies]]></category>

		<guid isPermaLink="false">http://www.vandok.co.uk/?p=195</guid>
		<description><![CDATA[Swedish 3D modelling company, C3 Technologies have just been acquired by a mystery buyer and the website is now shut down. While the buyer&#8217;s name remains unknown, we do know the company are based in the West, fuelling rumours it [...]]]></description>
			<content:encoded><![CDATA[<p>Swedish 3D modelling company, C3 Technologies have just been acquired by a mystery buyer and the website is now shut down. While the buyer&#8217;s name remains unknown, we do know the company are based in the West, fuelling rumours it is either Apple, Microsoft or Google.</p>
<p>So what&#8217;s the big deal about C3?</p>
<p>&nbsp;</p>
<h3>Here&#8217;s the video from CES 2011 showing what this software can do &#8211; coming to an iPad near you soon perhaps?</h3>
<p><iframe src="http://www.youtube.com/embed/BaahKhvO_E4" frameborder="0" width="650" height="400"></iframe></p>
]]></content:encoded>
			<wfw:commentRss>http://www.vandok.co.uk/2011/08/02/c3-technologies-acquired-by-mystery-buyer/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>The Phenomenal Growth of WordPress</title>
		<link>http://www.vandok.co.uk/2011/07/25/the-phenomenal-growth-of-wordpress/</link>
		<comments>http://www.vandok.co.uk/2011/07/25/the-phenomenal-growth-of-wordpress/#comments</comments>
		<pubDate>Mon, 25 Jul 2011 09:58:16 +0000</pubDate>
		<dc:creator>jansen</dc:creator>
				<category><![CDATA[Front Page]]></category>
		<category><![CDATA[Boing Boing adopt wordpress]]></category>
		<category><![CDATA[Business Wordpress Solutions]]></category>
		<category><![CDATA[Chelmsford Wordpress Designer]]></category>
		<category><![CDATA[Colchester Wordpress Solutions]]></category>
		<category><![CDATA[Maldon wordpress designer]]></category>
		<category><![CDATA[wordpress CMS UK]]></category>
		<category><![CDATA[Wordpress design maldon]]></category>
		<category><![CDATA[Wordpress Designers essex]]></category>

		<guid isPermaLink="false">http://www.vandok.co.uk/?p=184</guid>
		<description><![CDATA[Boing Boing, the world famous &#8220;interesting links site,&#8221; have just updated their website CMS (content management system) to WordPress.  Boing Boing started life as a magazine in 1988 and made it&#8217;sbut as a website in 1995.  In 2000, the site [...]]]></description>
			<content:encoded><![CDATA[<p><img class="alignleft size-full wp-image-186" title="fancylogo" src="http://www.vandok.co.uk/wp-content/uploads/2011/07/fancylogo.png" alt="" width="213" height="38" /></p>
<p><a title="Boing Boing" href="http://boingboing.net/">Boing Boing</a>, the world famous &#8220;interesting links site,&#8221; have just updated their website CMS (content management system) to WordPress.  Boing Boing started life as a magazine in 1988 and made it&#8217;sbut as a website in 1995.  In 2000, the site was redesigned after one of the founders discovered the <a title="Blogger " href="http://www.blogger.com">Blogger</a> software. A further redesign in 2007 saw the introduction of comments to the site and now WordPress has become the platform of choice.</p>
<p>WordPress was first release by <a title="Matt Mullenweg" href="http://en.wikipedia.org/wiki/Matt_Mullenweg">Matt Mullenweg</a>  in 2003 as a simple blogging tool, it has now become one of the most popular Content Management Systems in the world &#8211; according to <a title="Alexa.com - The Web Information Company" href="http://www.alexa.com/">Alexa</a>, WordPress powers around 14% of the world&#8217;s top 1 million websites.</p>
<p><img class="size-medium wp-image-187 alignright" title="Wordpress Logo" src="http://www.vandok.co.uk/wp-content/uploads/2011/07/wordpress-logo-stacked-rgb-300x186.png" alt="" width="240" height="149" /></p>
<h3>Why WordPress?</h3>
<p>There are many factors that have contributed to the success of WordPress.</p>
<ul>
<li style="padding-left: 30px;">The system is open source, meaning developers can write additional programs to enhance the system&#8217;s core functionality.</li>
<li style="padding-left: 30px;">TheÂ interface has been designed with non-technical people in mind, so it&#8217;s easy for anyone to learn how to update and maintain their own website.</li>
<li style="padding-left: 30px;">The software is scalable &#8211; you can use it to power a simple blog or with some customisation, WordPress can power a corporate website,Â  an e-commerce shop, a portfolio for a photographer or an estate agent&#8217;s website with full property listing functionality and so on.</li>
<li style="padding-left: 30px;">There&#8217;s free templates available to download and although knowledge of  HTML, CSS, JavaScript and PHP is necessary to build a bespoke design from scratch, once the theme is built or installed, users will only have to concern themselves with the content of the site and the layout of pages.</li>
<li style="padding-left: 30px;">SEO &#8211; Search Engine Optimisation &#8211; The structure of WordPress is very search engine friendly and with a few enhancements, you can optimise your website to achieve great search engine results.</li>
</ul>
<h3>Who is using it?</h3>
<p>The site you are reading right now is proudly powered by WordPress and below are links to some well known brands with sites and blogs built on it.</p>
<div>
<ul>
<li><a title="Nokia" href="http://conversations.nokia.com/">Nokia</a></li>
<li><a title="Number 10" href="http://www.number10.gov.uk/">The UK Prime Minister</a></li>
<li><a title="Top Gear BBC" href="http://transmission.blogs.topgear.com/">Top Gear TV Show</a></li>
<li><a title="Sony Blog" href="http://electronicsblog.sel.sony.com/">Sony</a></li>
<li><a title="CNN Blogs" href="http://politicalticker.blogs.cnn.com/">CNN</a></li>
<li><a title="Pepsi Blog" href="http://www.refresheverything.com/blog/">Pepsi</a></li>
</ul>
</div>
<h3>WordPress Development..</h3>
<p>I have been developing sites using WordPress for over 4 years and have seen this popular blogging engine develop into<em> &#8220;The Facebook of Content Management Systems!!&#8221; </em>- or just a rather neat, open source platform that meets the needs of burgeoning businesses in the 21st century.</p>
<p>If you are interested in what WordPress could do for your site, you can get in touch at the<a title="Contact" href="http://www.vandok.co.uk/contact"> contact page</a> &#8211; we love new ideas.</p>
<p>I am based on the East Coast of Essex but I get to work all over the world from here!</p>
<p>&nbsp;</p>
<p>&nbsp;</p>
<p>&nbsp;</p>
<p>&nbsp;</p>
]]></content:encoded>
			<wfw:commentRss>http://www.vandok.co.uk/2011/07/25/the-phenomenal-growth-of-wordpress/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Stunning Australian Time Lapse Video</title>
		<link>http://www.vandok.co.uk/2011/07/24/stunning-australian-time-lapse-video/</link>
		<comments>http://www.vandok.co.uk/2011/07/24/stunning-australian-time-lapse-video/#comments</comments>
		<pubDate>Sun, 24 Jul 2011 13:34:54 +0000</pubDate>
		<dc:creator>jansen</dc:creator>
				<category><![CDATA[Uncategorized]]></category>
		<category><![CDATA[alex cherney]]></category>
		<category><![CDATA[night sky time lapse]]></category>
		<category><![CDATA[time lapse video]]></category>

		<guid isPermaLink="false">http://www.vandok.co.uk/?p=181</guid>
		<description><![CDATA[Time lapse video footage of the night skies of South Australia shot by Alex Cherney.]]></description>
			<content:encoded><![CDATA[<p>Time lapse video footage of the night skies of South Australia shot by Alex Cherney.<br />
<iframe src="http://player.vimeo.com/video/24253126?portrait=0" width="800" height="450" frameborder="0"></iframe></p>
]]></content:encoded>
			<wfw:commentRss>http://www.vandok.co.uk/2011/07/24/stunning-australian-time-lapse-video/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>The Web</title>
		<link>http://www.vandok.co.uk/2011/07/23/the-web-social-media-essex/</link>
		<comments>http://www.vandok.co.uk/2011/07/23/the-web-social-media-essex/#comments</comments>
		<pubDate>Sat, 23 Jul 2011 22:43:32 +0000</pubDate>
		<dc:creator>jansen</dc:creator>
				<category><![CDATA[Web]]></category>
		<category><![CDATA[graphic design]]></category>
		<category><![CDATA[social media essex]]></category>
		<category><![CDATA[web consultancy essex]]></category>
		<category><![CDATA[web design essex]]></category>
		<category><![CDATA[web marketing essex]]></category>

		<guid isPermaLink="false">http://www.vandok.co.uk/?p=62</guid>
		<description><![CDATA[Websites no longer reside in the &#8220;nice to have&#8221; category for modern businesses. The web has matured to become an entirely new marketplace and if you don&#8217;t have a well-presented market stall, your organisation could be seriously disadvantaged. This new [...]]]></description>
			<content:encoded><![CDATA[<h2><img class="size-full wp-image-63 alignnone" title="social-header" src="http://www.vandok.co.uk/wp-content/uploads/2010/10/social-header.jpg" alt="" width="600" height="200" /></h2>
<p><strong>Websites no longer reside in the &#8220;nice to have&#8221; category for modern businesses. The web has matured to become an entirely new marketplace and if you don&#8217;t have a well-presented market stall, your organisation could be seriously disadvantaged</strong>.</p>
<p>This new marketplace is still full of the chatter familiar to more traditional markets but there is one major difference &#8211; the chattering voices are heard globally, which is wonderful if your customers are saying good things about you but can be disastrous if not.</p>
<p>Successful modern websites are no longer merely market stalls listing services or products your company sells &#8211; they can be places for discussion, support, collaboration and fun. Everything else being equal, consumers are more likely to purchase an item from the local market trader if he has some interesting banter, answers your questions comprehensively and helps you to get the most from your purchase &#8211; rather than some monolithic organisation that offers nothing more than a price tag and standard answers delivered in that dreary drawl of corporate speak.</p>
<h3>New and Improved!</h3>
<p><img class="alignleft size-full wp-image-65" title="fbsplat" src="http://www.vandok.co.uk/wp-content/uploads/2010/10/fbsplat.png" alt="" width="150" height="159" /></p>
<p>Facebook recently announced they now have over 500 million users globally;  for every person living in the UK there are ten Facebook users worldwide &#8211; one website, lots of chatter! Social networking is a relatively new phenomenon for most people; the ability to have your voice heard by so many is psychologically very appealing but listening is equally rewarding. With applications such as Facebook and Twitter it&#8217;s easy for individuals to find like-minded people and join in with their discussions, share their knowledge and opinions &#8211; be it about their favourite football club, what they had for dinner last night or how terrible your company or product is.</p>
<h3>Bite Back</h3>
<p>Two years ago David Carroll, a Canadian singer discovered the baggage handlers from United Airlines had damaged his guitar and so naturally put a claim in for it.  The result was that the airline refused to pay any compensation and were less than courteous during the customer service process, so he decided to make a song about his experience and post it on You Tube, where you can now buy the MP3 of Dave&#8217;s song, United Breaks Guitars.</p>
<p><object width="500" height="350" classid="clsid:d27cdb6e-ae6d-11cf-96b8-444553540000" codebase="http://download.macromedia.com/pub/shockwave/cabs/flash/swflash.cab#version=6,0,40,0"><param name="src" value="http://www.youtube.com/v/5YGc4zOqozo" /><embed width="500" height="350" type="application/x-shockwave-flash" src="http://www.youtube.com/v/5YGc4zOqozo" /></object></p>
<p>Within three days of Dave uploading his video, the song was watched by half a million viewers;  after two months the video had been seen by over 3 million people and a year later that figure is now around 9 million. It has been written about on news sites and blogs and people are still sending emails to each other with links to the song. Of course, the whole affair was a disaster for United Airlines and I&#8217;m sure they now have some form of social media monitoring service up and running (probably the best that money can buy) and a more robust complaint management protocol to boot. You can read the full story in Dave&#8217;s own words <a title="Dave Carrol" href="http://www.davecarrollmusic.com/ubg/story/" target="_blank">here.</a></p>
<h3>Join the Discussion</h3>
<p><img class="size-full wp-image-66 alignright" title="fisheye2" src="http://www.vandok.co.uk/wp-content/uploads/2010/10/fisheye2.png" alt="" width="270" height="262" />Many large organisations are now acutely aware and reasonably paranoid of PR car crashes such as the United Airlines story. These corporate companies will be employing social media consultants and specialist PR companies to help manage the online discourse while listening out for the negatives. The networked society is not something to be frightened of;  as long as you are aware of the pitfalls and possibilities and use it correctly, the network will become a sort of extension of your organisation. This is all very good and reasonably simple for large organisations that can afford to employ specialists to guide them through the digital labyrinth, but for smaller organisations, most will not have the time, skills or knowledge to engage the Facebook generation beyond setting up a company Facebook page or an underused Twitter account.</p>
<h3>Help is at Hand</h3>
<p>Thankfully, there is an array of business tools designed to help companies navigate this new marketplace and to get the most out of it too. In the past, I have worked with a number of organisations who initially weren&#8217;t keen on embracing these tools; however when integrated into the daily routine the benefits become rapidly apparent and adopted almost overnight. Technologies such as RSS enable specified information to come to you, so rather than visiting several websites looking for updates, the updates are delivered to your inbox as soon as they go live.</p>
<p>Google news alerts work in similar way allowing you to stay informed about any subject, very simple to set up, highly configurable and can save your organisation huge amounts of time on research, staying up to date with industry news and as a media monitoring tool for watching the blogs.</p>
<p>And with the ever pervasive smart phones, the convergence of this information straight to your handset will keep you in the loop while you&#8217;re on the move.</p>
<p>There are hundreds of other useful, often free tools which can have a positive impact on your organisation&#8217;s productivity &#8211; if you would like more information or to discuss any of the topics above, I&#8217;dÂ  be more than happy to hear from you.</p>
<h3>Professional Web Services.</h3>
<p>I have over 12 years experience in working with the web and provide digital project management services, web design and development, digital marketing consultancy including SEO and social media strategies and can provide graphic design,  photography and 3D CGI services. I&#8217;m based on the Essex Coast and work with companies in London and surrounding areas.</p>
<p>Say hello via the <a href="http://www.vandok.co.uk/contact/" target="_self">contact page</a></p>
<div id="_mcePaste" style="position: absolute; left: -10000px; top: 0px; width: 1px; height: 1px; overflow: hidden;">
<p><!--[if gte mso 9]><xml> <w:WordDocument> <w:View>Normal</w:View> <w:Zoom>0</w:Zoom> <w:TrackMoves /> <w:TrackFormatting /> <w:PunctuationKerning /> <w:ValidateAgainstSchemas /> <w:SaveIfXMLInvalid>false</w:SaveIfXMLInvalid> <w:IgnoreMixedContent>false</w:IgnoreMixedContent> <w:AlwaysShowPlaceholderText>false</w:AlwaysShowPlaceholderText> <w:DoNotPromoteQF /> <w:LidThemeOther>EN-GB</w:LidThemeOther> <w:LidThemeAsian>X-NONE</w:LidThemeAsian> <w:LidThemeComplexScript>X-NONE</w:LidThemeComplexScript> <w:Compatibility> <w:BreakWrappedTables /> <w:SnapToGridInCell /> <w:WrapTextWithPunct /> <w:UseAsianBreakRules /> <w:DontGrowAutofit /> <w:SplitPgBreakAndParaMark /> <w:DontVertAlignCellWithSp /> <w:DontBreakConstrainedForcedTables /> <w:DontVertAlignInTxbx /> <w:Word11KerningPairs /> <w:CachedColBalance /> </w:Compatibility> <w:BrowserLevel>MicrosoftInternetExplorer4</w:BrowserLevel> <m:mathPr> <m:mathFont m:val="Cambria Math" /> <m:brkBin m:val="before" /> <m:brkBinSub m:val="&#45;-" /> <m:smallFrac m:val="off" /> <m:dispDef /> <m:lMargin m:val="0" /> <m:rMargin m:val="0" /> <m:defJc m:val="centerGroup" /> <m:wrapIndent m:val="1440" /> <m:intLim m:val="subSup" /> <m:naryLim m:val="undOvr" /> </m:mathPr></w:WordDocument> </xml><![endif]--><!--[if gte mso 9]><xml> <w:LatentStyles DefLockedState="false" DefUnhideWhenUsed="true"   DefSemiHidden="true" DefQFormat="false" DefPriority="99"   LatentStyleCount="267"> <w:LsdException Locked="false" Priority="0" SemiHidden="false"    UnhideWhenUsed="false" QFormat="true" Name="Normal" /> <w:LsdException Locked="false" Priority="9" SemiHidden="false"    UnhideWhenUsed="false" QFormat="true" Name="heading 1" /> <w:LsdException Locked="false" Priority="9" QFormat="true" Name="heading 2" /> <w:LsdException Locked="false" Priority="9" QFormat="true" Name="heading 3" /> <w:LsdException Locked="false" Priority="9" QFormat="true" Name="heading 4" /> <w:LsdException Locked="false" Priority="9" QFormat="true" Name="heading 5" /> <w:LsdException Locked="false" Priority="9" QFormat="true" Name="heading 6" /> <w:LsdException Locked="false" Priority="9" QFormat="true" Name="heading 7" /> <w:LsdException Locked="false" Priority="9" QFormat="true" Name="heading 8" /> <w:LsdException Locked="false" Priority="9" QFormat="true" Name="heading 9" /> <w:LsdException Locked="false" Priority="39" Name="toc 1" /> <w:LsdException Locked="false" Priority="39" Name="toc 2" /> <w:LsdException Locked="false" Priority="39" Name="toc 3" /> <w:LsdException Locked="false" Priority="39" Name="toc 4" /> <w:LsdException Locked="false" Priority="39" Name="toc 5" /> <w:LsdException Locked="false" Priority="39" Name="toc 6" /> <w:LsdException Locked="false" Priority="39" Name="toc 7" /> <w:LsdException Locked="false" Priority="39" Name="toc 8" /> <w:LsdException Locked="false" Priority="39" Name="toc 9" /> <w:LsdException Locked="false" Priority="35" QFormat="true" Name="caption" /> <w:LsdException Locked="false" Priority="10" SemiHidden="false"    UnhideWhenUsed="false" QFormat="true" Name="Title" /> <w:LsdException Locked="false" Priority="1" Name="Default Paragraph Font" /> <w:LsdException Locked="false" Priority="11" SemiHidden="false"    UnhideWhenUsed="false" QFormat="true" Name="Subtitle" /> <w:LsdException Locked="false" Priority="22" SemiHidden="false"    UnhideWhenUsed="false" QFormat="true" Name="Strong" /> <w:LsdException Locked="false" Priority="20" SemiHidden="false"    UnhideWhenUsed="false" QFormat="true" Name="Emphasis" /> <w:LsdException Locked="false" Priority="59" SemiHidden="false"    UnhideWhenUsed="false" Name="Table Grid" /> <w:LsdException Locked="false" UnhideWhenUsed="false" Name="Placeholder Text" /> <w:LsdException Locked="false" Priority="1" SemiHidden="false"    UnhideWhenUsed="false" QFormat="true" Name="No Spacing" /> <w:LsdException Locked="false" Priority="60" SemiHidden="false"    UnhideWhenUsed="false" Name="Light Shading" /> <w:LsdException Locked="false" Priority="61" SemiHidden="false"    UnhideWhenUsed="false" Name="Light List" /> <w:LsdException Locked="false" Priority="62" SemiHidden="false"    UnhideWhenUsed="false" Name="Light Grid" /> <w:LsdException Locked="false" Priority="63" SemiHidden="false"    UnhideWhenUsed="false" Name="Medium Shading 1" /> <w:LsdException Locked="false" Priority="64" SemiHidden="false"    UnhideWhenUsed="false" Name="Medium Shading 2" /> <w:LsdException Locked="false" Priority="65" SemiHidden="false"    UnhideWhenUsed="false" Name="Medium List 1" /> <w:LsdException Locked="false" Priority="66" SemiHidden="false"    UnhideWhenUsed="false" Name="Medium List 2" /> <w:LsdException Locked="false" Priority="67" SemiHidden="false"    UnhideWhenUsed="false" Name="Medium Grid 1" /> <w:LsdException Locked="false" Priority="68" SemiHidden="false"    UnhideWhenUsed="false" Name="Medium Grid 2" /> <w:LsdException Locked="false" Priority="69" SemiHidden="false"    UnhideWhenUsed="false" Name="Medium Grid 3" /> <w:LsdException Locked="false" Priority="70" SemiHidden="false"    UnhideWhenUsed="false" Name="Dark List" /> <w:LsdException Locked="false" Priority="71" SemiHidden="false"    UnhideWhenUsed="false" Name="Colorful Shading" /> <w:LsdException Locked="false" Priority="72" SemiHidden="false"    UnhideWhenUsed="false" Name="Colorful List" /> <w:LsdException Locked="false" Priority="73" SemiHidden="false"    UnhideWhenUsed="false" Name="Colorful Grid" /> <w:LsdException Locked="false" Priority="60" SemiHidden="false"    UnhideWhenUsed="false" Name="Light Shading Accent 1" /> <w:LsdException Locked="false" Priority="61" SemiHidden="false"    UnhideWhenUsed="false" Name="Light List Accent 1" /> <w:LsdException Locked="false" Priority="62" SemiHidden="false"    UnhideWhenUsed="false" Name="Light Grid Accent 1" /> <w:LsdException Locked="false" Priority="63" SemiHidden="false"    UnhideWhenUsed="false" Name="Medium Shading 1 Accent 1" /> <w:LsdException Locked="false" Priority="64" SemiHidden="false"    UnhideWhenUsed="false" Name="Medium Shading 2 Accent 1" /> <w:LsdException Locked="false" Priority="65" SemiHidden="false"    UnhideWhenUsed="false" Name="Medium List 1 Accent 1" /> <w:LsdException Locked="false" UnhideWhenUsed="false" Name="Revision" /> <w:LsdException Locked="false" Priority="34" SemiHidden="false"    UnhideWhenUsed="false" QFormat="true" Name="List Paragraph" /> <w:LsdException Locked="false" Priority="29" SemiHidden="false"    UnhideWhenUsed="false" QFormat="true" Name="Quote" /> <w:LsdException Locked="false" Priority="30" SemiHidden="false"    UnhideWhenUsed="false" QFormat="true" Name="Intense Quote" /> <w:LsdException Locked="false" Priority="66" SemiHidden="false"    UnhideWhenUsed="false" Name="Medium List 2 Accent 1" /> <w:LsdException Locked="false" Priority="67" SemiHidden="false"    UnhideWhenUsed="false" Name="Medium Grid 1 Accent 1" /> <w:LsdException Locked="false" Priority="68" SemiHidden="false"    UnhideWhenUsed="false" Name="Medium Grid 2 Accent 1" /> <w:LsdException Locked="false" Priority="69" SemiHidden="false"    UnhideWhenUsed="false" Name="Medium Grid 3 Accent 1" /> <w:LsdException Locked="false" Priority="70" SemiHidden="false"    UnhideWhenUsed="false" Name="Dark List Accent 1" /> <w:LsdException Locked="false" Priority="71" SemiHidden="false"    UnhideWhenUsed="false" Name="Colorful Shading Accent 1" /> <w:LsdException Locked="false" Priority="72" SemiHidden="false"    UnhideWhenUsed="false" Name="Colorful List Accent 1" /> <w:LsdException Locked="false" Priority="73" SemiHidden="false"    UnhideWhenUsed="false" Name="Colorful Grid Accent 1" /> <w:LsdException Locked="false" Priority="60" SemiHidden="false"    UnhideWhenUsed="false" Name="Light Shading Accent 2" /> <w:LsdException Locked="false" Priority="61" SemiHidden="false"    UnhideWhenUsed="false" Name="Light List Accent 2" /> <w:LsdException Locked="false" Priority="62" SemiHidden="false"    UnhideWhenUsed="false" Name="Light Grid Accent 2" /> <w:LsdException Locked="false" Priority="63" SemiHidden="false"    UnhideWhenUsed="false" Name="Medium Shading 1 Accent 2" /> <w:LsdException Locked="false" Priority="64" SemiHidden="false"    UnhideWhenUsed="false" Name="Medium Shading 2 Accent 2" /> <w:LsdException Locked="false" Priority="65" SemiHidden="false"    UnhideWhenUsed="false" Name="Medium List 1 Accent 2" /> <w:LsdException Locked="false" Priority="66" SemiHidden="false"    UnhideWhenUsed="false" Name="Medium List 2 Accent 2" /> <w:LsdException Locked="false" Priority="67" SemiHidden="false"    UnhideWhenUsed="false" Name="Medium Grid 1 Accent 2" /> <w:LsdException Locked="false" Priority="68" SemiHidden="false"    UnhideWhenUsed="false" Name="Medium Grid 2 Accent 2" /> <w:LsdException Locked="false" Priority="69" SemiHidden="false"    UnhideWhenUsed="false" Name="Medium Grid 3 Accent 2" /> <w:LsdException Locked="false" Priority="70" SemiHidden="false"    UnhideWhenUsed="false" Name="Dark List Accent 2" /> <w:LsdException Locked="false" Priority="71" SemiHidden="false"    UnhideWhenUsed="false" Name="Colorful Shading Accent 2" /> <w:LsdException Locked="false" Priority="72" SemiHidden="false"    UnhideWhenUsed="false" Name="Colorful List Accent 2" /> <w:LsdException Locked="false" Priority="73" SemiHidden="false"    UnhideWhenUsed="false" Name="Colorful Grid Accent 2" /> <w:LsdException Locked="false" Priority="60" SemiHidden="false"    UnhideWhenUsed="false" Name="Light Shading Accent 3" /> <w:LsdException Locked="false" Priority="61" SemiHidden="false"    UnhideWhenUsed="false" Name="Light List Accent 3" /> <w:LsdException Locked="false" Priority="62" SemiHidden="false"    UnhideWhenUsed="false" Name="Light Grid Accent 3" /> <w:LsdException Locked="false" Priority="63" SemiHidden="false"    UnhideWhenUsed="false" Name="Medium Shading 1 Accent 3" /> <w:LsdException Locked="false" Priority="64" SemiHidden="false"    UnhideWhenUsed="false" Name="Medium Shading 2 Accent 3" /> <w:LsdException Locked="false" Priority="65" SemiHidden="false"    UnhideWhenUsed="false" Name="Medium List 1 Accent 3" /> <w:LsdException Locked="false" Priority="66" SemiHidden="false"    UnhideWhenUsed="false" Name="Medium List 2 Accent 3" /> <w:LsdException Locked="false" Priority="67" SemiHidden="false"    UnhideWhenUsed="false" Name="Medium Grid 1 Accent 3" /> <w:LsdException Locked="false" Priority="68" SemiHidden="false"    UnhideWhenUsed="false" Name="Medium Grid 2 Accent 3" /> <w:LsdException Locked="false" Priority="69" SemiHidden="false"    UnhideWhenUsed="false" Name="Medium Grid 3 Accent 3" /> <w:LsdException Locked="false" Priority="70" SemiHidden="false"    UnhideWhenUsed="false" Name="Dark List Accent 3" /> <w:LsdException Locked="false" Priority="71" SemiHidden="false"    UnhideWhenUsed="false" Name="Colorful Shading Accent 3" /> <w:LsdException Locked="false" Priority="72" SemiHidden="false"    UnhideWhenUsed="false" Name="Colorful List Accent 3" /> <w:LsdException Locked="false" Priority="73" SemiHidden="false"    UnhideWhenUsed="false" Name="Colorful Grid Accent 3" /> <w:LsdException Locked="false" Priority="60" SemiHidden="false"    UnhideWhenUsed="false" Name="Light Shading Accent 4" /> <w:LsdException Locked="false" Priority="61" SemiHidden="false"    UnhideWhenUsed="false" Name="Light List Accent 4" /> <w:LsdException Locked="false" Priority="62" SemiHidden="false"    UnhideWhenUsed="false" Name="Light Grid Accent 4" /> <w:LsdException Locked="false" Priority="63" SemiHidden="false"    UnhideWhenUsed="false" Name="Medium Shading 1 Accent 4" /> <w:LsdException Locked="false" Priority="64" SemiHidden="false"    UnhideWhenUsed="false" Name="Medium Shading 2 Accent 4" /> <w:LsdException Locked="false" Priority="65" SemiHidden="false"    UnhideWhenUsed="false" Name="Medium List 1 Accent 4" /> <w:LsdException Locked="false" Priority="66" SemiHidden="false"    UnhideWhenUsed="false" Name="Medium List 2 Accent 4" /> <w:LsdException Locked="false" Priority="67" SemiHidden="false"    UnhideWhenUsed="false" Name="Medium Grid 1 Accent 4" /> <w:LsdException Locked="false" Priority="68" SemiHidden="false"    UnhideWhenUsed="false" Name="Medium Grid 2 Accent 4" /> <w:LsdException Locked="false" Priority="69" SemiHidden="false"    UnhideWhenUsed="false" Name="Medium Grid 3 Accent 4" /> <w:LsdException Locked="false" Priority="70" SemiHidden="false"    UnhideWhenUsed="false" Name="Dark List Accent 4" /> <w:LsdException Locked="false" Priority="71" SemiHidden="false"    UnhideWhenUsed="false" Name="Colorful Shading Accent 4" /> <w:LsdException Locked="false" Priority="72" SemiHidden="false"    UnhideWhenUsed="false" Name="Colorful List Accent 4" /> <w:LsdException Locked="false" Priority="73" SemiHidden="false"    UnhideWhenUsed="false" Name="Colorful Grid Accent 4" /> <w:LsdException Locked="false" Priority="60" SemiHidden="false"    UnhideWhenUsed="false" Name="Light Shading Accent 5" /> <w:LsdException Locked="false" Priority="61" SemiHidden="false"    UnhideWhenUsed="false" Name="Light List Accent 5" /> <w:LsdException Locked="false" Priority="62" SemiHidden="false"    UnhideWhenUsed="false" Name="Light Grid Accent 5" /> <w:LsdException Locked="false" Priority="63" SemiHidden="false"    UnhideWhenUsed="false" Name="Medium Shading 1 Accent 5" /> <w:LsdException Locked="false" Priority="64" SemiHidden="false"    UnhideWhenUsed="false" Name="Medium Shading 2 Accent 5" /> <w:LsdException Locked="false" Priority="65" SemiHidden="false"    UnhideWhenUsed="false" Name="Medium List 1 Accent 5" /> <w:LsdException Locked="false" Priority="66" SemiHidden="false"    UnhideWhenUsed="false" Name="Medium List 2 Accent 5" /> <w:LsdException Locked="false" Priority="67" SemiHidden="false"    UnhideWhenUsed="false" Name="Medium Grid 1 Accent 5" /> <w:LsdException Locked="false" Priority="68" SemiHidden="false"    UnhideWhenUsed="false" Name="Medium Grid 2 Accent 5" /> <w:LsdException Locked="false" Priority="69" SemiHidden="false"    UnhideWhenUsed="false" Name="Medium Grid 3 Accent 5" /> <w:LsdException Locked="false" Priority="70" SemiHidden="false"    UnhideWhenUsed="false" Name="Dark List Accent 5" /> <w:LsdException Locked="false" Priority="71" SemiHidden="false"    UnhideWhenUsed="false" Name="Colorful Shading Accent 5" /> <w:LsdException Locked="false" Priority="72" SemiHidden="false"    UnhideWhenUsed="false" Name="Colorful List Accent 5" /> <w:LsdException Locked="false" Priority="73" SemiHidden="false"    UnhideWhenUsed="false" Name="Colorful Grid Accent 5" /> <w:LsdException Locked="false" Priority="60" SemiHidden="false"    UnhideWhenUsed="false" Name="Light Shading Accent 6" /> <w:LsdException Locked="false" Priority="61" SemiHidden="false"    UnhideWhenUsed="false" Name="Light List Accent 6" /> <w:LsdException Locked="false" Priority="62" SemiHidden="false"    UnhideWhenUsed="false" Name="Light Grid Accent 6" /> <w:LsdException Locked="false" Priority="63" SemiHidden="false"    UnhideWhenUsed="false" Name="Medium Shading 1 Accent 6" /> <w:LsdException Locked="false" Priority="64" SemiHidden="false"    UnhideWhenUsed="false" Name="Medium Shading 2 Accent 6" /> <w:LsdException Locked="false" Priority="65" SemiHidden="false"    UnhideWhenUsed="false" Name="Medium List 1 Accent 6" /> <w:LsdException Locked="false" Priority="66" SemiHidden="false"    UnhideWhenUsed="false" Name="Medium List 2 Accent 6" /> <w:LsdException Locked="false" Priority="67" SemiHidden="false"    UnhideWhenUsed="false" Name="Medium Grid 1 Accent 6" /> <w:LsdException Locked="false" Priority="68" SemiHidden="false"    UnhideWhenUsed="false" Name="Medium Grid 2 Accent 6" /> <w:LsdException Locked="false" Priority="69" SemiHidden="false"    UnhideWhenUsed="false" Name="Medium Grid 3 Accent 6" /> <w:LsdException Locked="false" Priority="70" SemiHidden="false"    UnhideWhenUsed="false" Name="Dark List Accent 6" /> <w:LsdException Locked="false" Priority="71" SemiHidden="false"    UnhideWhenUsed="false" Name="Colorful Shading Accent 6" /> <w:LsdException Locked="false" Priority="72" SemiHidden="false"    UnhideWhenUsed="false" Name="Colorful List Accent 6" /> <w:LsdException Locked="false" Priority="73" SemiHidden="false"    UnhideWhenUsed="false" Name="Colorful Grid Accent 6" /> <w:LsdException Locked="false" Priority="19" SemiHidden="false"    UnhideWhenUsed="false" QFormat="true" Name="Subtle Emphasis" /> <w:LsdException Locked="false" Priority="21" SemiHidden="false"    UnhideWhenUsed="false" QFormat="true" Name="Intense Emphasis" /> <w:LsdException Locked="false" Priority="31" SemiHidden="false"    UnhideWhenUsed="false" QFormat="true" Name="Subtle Reference" /> <w:LsdException Locked="false" Priority="32" SemiHidden="false"    UnhideWhenUsed="false" QFormat="true" Name="Intense Reference" /> <w:LsdException Locked="false" Priority="33" SemiHidden="false"    UnhideWhenUsed="false" QFormat="true" Name="Book Title" /> <w:LsdException Locked="false" Priority="37" Name="Bibliography" /> <w:LsdException Locked="false" Priority="39" QFormat="true" Name="TOC Heading" /> </w:LatentStyles> </xml><![endif]--><!--[if gte mso 10]> <mce:style><!   /* Style Definitions */  table.MsoNormalTable 	{mso-style-name:"Table Normal"; 	mso-tstyle-rowband-size:0; 	mso-tstyle-colband-size:0; 	mso-style-noshow:yes; 	mso-style-priority:99; 	mso-style-qformat:yes; 	mso-style-parent:""; 	mso-padding-alt:0cm 5.4pt 0cm 5.4pt; 	mso-para-margin:0cm; 	mso-para-margin-bottom:.0001pt; 	mso-pagination:widow-orphan; 	font-size:11.0pt; 	font-family:"Calibri","sans-serif"; 	mso-ascii-font-family:Calibri; 	mso-ascii-theme-font:minor-latin; 	mso-fareast-font-family:"Times New Roman"; 	mso-fareast-theme-font:minor-fareast; 	mso-hansi-font-family:Calibri; 	mso-hansi-theme-font:minor-latin; 	mso-bidi-font-family:"Times New Roman"; 	mso-bidi-theme-font:minor-bidi;} --> <!--[endif]-->Websites are no longer in the &#8220;nice to have&#8221; category for modern businesses. The web has matured to become an entirely new marketplace and if you don&#8217;t have a well presented market stall, your organisation could be seriously disadvantaged. This new marketplace is still full of the chatter familiar to more traditional marketplaces but there is one main difference &#8211; these chattering voices are heard globally, which is wonderful if your customers are saying good things about you but can be disastrous if itâ€™s negative.</p>
<p>Successful, modern websites are no longer merely market stalls listing services or products that your company sell &#8211; they can be places for discussion, support, collaboration and fun. I suspect you would be more likely to purchase an item from the local market trader if he has a bit of banter, can answer your questions comprehensively and help you to get the most from your purchase &#8211; rather than some monolithic organisation that offer nothing more than standard answers delivered in the dreary drawl of corporate speak.</p>
<p>New and Improved!</p>
<p>Facebook recently hit over 500 million users globally, for everyone person living in the UK there are ten Facebook users worldwide &#8211; one website, lots of chatter! Social networking is a relatively new phenomenon for most people; the ability to have your voice heard by so many people is psychologically very appealing but listening is equally rewarding. With applications like Facebook and Twitter itâ€™s easy for individuals to find like minded people and join in with their discussions, share knowledge and their opinions &#8211; be it about their favourite football club, what they had for dinner last night or how terrible your company or product is.</p>
<p>David Carroll, a Canadian singer who, after travelling with United Airlines, found the baggage handlers had damaged his guitar. After the airline refused to pay any compensation and were less than courteous, he decided to make a song about his experience and then posted it on youtube..</p>
<p>Insert video</p>
<p>Within three days of Dave posting his video, the song had been watched by over half a million viewers and after 2 months the video had been seen by over 3 million people and over a year later that figure is now 9 million. It has been written about on news sites and blogs, people continue to send emails with links to the song. Of course, the whole affair was a disaster for United Airlines and Iâ€™m sure they now have some form of social media monitoring service up and running (probably the best that money can buy) and a more robust complaint management protocol to boot.</p>
<p>Many large organisations are now acutely aware and reasonably paranoid of PR car crashes such as the United Airlines story. These corporate companies will be employing social media consultants and specialist PR companies to help manage the online discourse while listening out for the negatives. The networked society is not something to be frightened of and as long as you are aware of the pitfalls and possibilities and use it correctly, the network will become an extension of your organisation. This is all very good and reasonably simple for large organisations who can afford to employ specialists to guide them through the digitallabyrinth, but for smaller organisations, most will not have the time to embrace the Facebook generation beyond setting up a company Facebook page as theyâ€™re too busy while fabricating widgets and distributing them.</p>
<p>Thankfully, there is an array of business tools designed to help organisations navigate this new marketplace and to get the most out of it too. In the past, I have worked with a number of organisations who initially put up a resistance to embracing these tools; however when integrated into the daily routine the benefits become rapidly apparent and adopted almost overnight. Technologies such as RSS enable specified information to come to you, so rather than visiting several websites looking for updates, the updates come to you.</p>
<p>Google news alerts work in similar way allowing you to stay informed about any subject, very simple to set up, highly configurable and can save your organisation huge amounts of time on research, staying up to date with industry n</p>
<p>Websites are no longer in the &#8220;nice to have&#8221; category for modern businesses. The web has matured to become an entirely new marketplace and if you don&#8217;t have a well presented market stall, your organisation could be seriously disadvantaged. This new marketplace is still full of the chatter familiar to more traditional marketplaces but there is one main difference &#8211; these chattering voices are heard globally, which is wonderful if your customers are saying good things about you but can be disastrous if itâ€™s negative.</p>
<p>Successful, modern websites are no longer merely market stalls listing services or products that your company sell &#8211; they can be places for discussion, support, collaboration and fun. I suspect you would be more likely to purchase an item from the local market trader if he has a bit of banter, can answer your questions comprehensively and help you to get the most from your purchase &#8211; rather than some monolithic organisation that offer nothing more than standard answers delivered in the dreary drawl of corporate speak.</p>
<p>New and Improved!</p>
<p>Facebook recently hit over 500 million users globally, for everyone person living in the UK there are ten Facebook users worldwide &#8211; one website, lots of chatter! Social networking is a relatively new phenomenon for most people; the ability to have your voice heard by so many people is psychologically very appealing but listening is equally rewarding. With applications like Facebook and Twitter itâ€™s easy for individuals to find like minded people and join in with their discussions, share knowledge and their opinions &#8211; be it about their favourite football club, what they had for dinner last night or how terrible your company or product is.</p>
<p>David Carroll, a Canadian singer who, after travelling with United Airlines, found the baggage handlers had damaged his guitar. After the airline refused to pay any compensation and were less than courteous, he decided to make a song about his experience and then posted it on youtube..</p>
<p>Insert video</p>
<p>Within three days of Dave posting his video, the song had been watched by over half a million viewers and after 2 months the video had been seen by over 3 million people and over a year later that figure is now 9 million. It has been written about on news sites and blogs, people continue to send emails with links to the song. Of course, the whole affair was a disaster for United Airlines and Iâ€™m sure they now have some form of social media monitoring service up and running (probably the best that money can buy) and a more robust complaint management protocol to boot.</p>
<p>Many large organisations are now acutely aware and reasonably paranoid of PR car crashes such as the United Airlines story. These corporate companies will be employing social media consultants and specialist PR companies to help manage the online discourse while listening out for the negatives. The networked society is not something to be frightened of and as long as you are aware of the pitfalls and possibilities and use it correctly, the network will become an extension of your organisation. This is all very good and reasonably simple for large organisations who can afford to employ specialists to guide them through the digital Â labyrinth, but for smaller organisations, most will not have the time to embrace the Facebook generation beyond setting up a company Facebook page as theyâ€™re too busy while fabricating widgets and distributing them.</p>
<p>Thankfully, there is an array of business tools designed to help organisations navigate this new marketplace and to get the most out of it too. In the past, I have worked with a number of organisations who initially put up a resistance to embracing these tools; however when integrated into the daily routine the benefits become rapidly apparent and adopted almost overnight. Technologies such as RSS enable specified information to come to you, so rather than visiting several websites looking for updates, the updates come to you.</p>
<p>Google news alerts work in similar way allowing you to stay informed about any subject, very simple to set up, highly configurable and can save your organisation huge amounts of time on research, staying up to date with industry news and as a media monitoring tool, watching the blogs.</p>
<p>And with the ever pervasive smart phones, the convergence of this information straight to your handset, will keep you in the loop while you are on the move,</p>
<p>There are hundreds of other useful, often free tools which can have a positive impact on your organisationâ€™s productivity &#8211; if you would like any more information or would like to meet and discuss any of the topics above or ideas you may have, I would be happy to hear from you.</p>
<p>I provide digital project management services, web design and development, digital marketing consultancy â€“ including SEO and social media, photography and can provide graphic design and 3D CGI services.</p>
<p>ews and as a media monitoring tool, watching the blogs.</p>
<p>And with the ever pervasive smart phones, the convergence of this information straight to your handset, will keep you in the loop while you are on the move,</p>
<p>There are hundreds of other useful, often free tools which can have a positive impact on your organisationâ€™s productivity &#8211; if you would like any more information or would like to meet and discuss any of the topics above or ideas you may have, I would be happy to hear from you.</p>
<p>I provide digital project management services, web design and development, digital marketing consultancy â€“ including SEO and social media, photography and can provide graphic design and 3D CGI services.</p>
</div>
]]></content:encoded>
			<wfw:commentRss>http://www.vandok.co.uk/2011/07/23/the-web-social-media-essex/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Home Connections &#8211; Marketing</title>
		<link>http://www.vandok.co.uk/2011/07/21/home-connections-sales-marketing/</link>
		<comments>http://www.vandok.co.uk/2011/07/21/home-connections-sales-marketing/#comments</comments>
		<pubDate>Thu, 21 Jul 2011 15:06:23 +0000</pubDate>
		<dc:creator>jansen</dc:creator>
				<category><![CDATA[work projects]]></category>
		<category><![CDATA[CGI Animations]]></category>
		<category><![CDATA[Housing Association Marketing]]></category>
		<category><![CDATA[Housing Development Virtual Tours]]></category>
		<category><![CDATA[Housing Management Software]]></category>
		<category><![CDATA[London CGI]]></category>

		<guid isPermaLink="false">http://www.vandok.co.uk/?p=164</guid>
		<description><![CDATA[Home Connections are a not for profit company, set up by 5 London Local Authorities. They provide House Management Software to Local Government and Housing Associations. I was taken on board by Home Connections to manage the sales and marketing [...]]]></description>
			<content:encoded><![CDATA[<p>Home Connections are a not for profit company, set up by 5 London Local Authorities. They provide House Management Software to Local Government and Housing Associations. I was taken on board by Home Connections to manage the sales and marketing of their visualisation services, 3D CGI, Animations, Films, Interactive 3D environments and virtual tours.</p>
<p>In addition to the visualisation services, I was involved in the delivery of a number of microsites, for larger housing developments,Â  a job aggregation service to delivery geo-located jobs to specific websites and the delivery of TVHA&#8217;s Homebuy4u website..</p>
<p><a title="Homebuy4u.co.uk" href="http://www.homebuy4u.co.uk">http://www.homebuy4u.co.uk</a></p>
<p>Over time I worked on many other projects with several local authorities, housing associations and private companies including, <strong>The Institue of Contemporary Arts, Vince Power Music Group, Orbit Housing, Accent Peerless, Moat, Swan Housing, TVHA, East End Homes,Â  London Boroughs of Camden, Islington, Hackney, Merton, Southwark, City of London and Enfield.</strong></p>
<p>&nbsp;</p>
]]></content:encoded>
			<wfw:commentRss>http://www.vandok.co.uk/2011/07/21/home-connections-sales-marketing/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Nature&#8217;s Finest Cosmetics &#8211; Web</title>
		<link>http://www.vandok.co.uk/2011/07/20/natures-finest-cosmetics/</link>
		<comments>http://www.vandok.co.uk/2011/07/20/natures-finest-cosmetics/#comments</comments>
		<pubDate>Wed, 20 Jul 2011 14:43:57 +0000</pubDate>
		<dc:creator>jansen</dc:creator>
				<category><![CDATA[Web]]></category>
		<category><![CDATA[work projects]]></category>
		<category><![CDATA[Chelmsford Web Design]]></category>
		<category><![CDATA[Ecommerce site]]></category>
		<category><![CDATA[SEO essex]]></category>
		<category><![CDATA[Web design maldon]]></category>

		<guid isPermaLink="false">http://www.vandok.co.uk/?p=158</guid>
		<description><![CDATA[Nature&#8217;s Finest Cosmetics are a small start up with big ideas and look set to be going places in the not too distant future. I was commissioned to build an e-commerce website to handle the online sales of their funky [...]]]></description>
			<content:encoded><![CDATA[<p>Nature&#8217;s Finest Cosmetics are a small start up with big ideas and look set to be going places in the not too distant future.</p>
<p><img class="alignnone size-full wp-image-160" title="screenshot" src="http://www.vandok.co.uk/wp-content/uploads/2011/07/screenshot.jpg" alt="" width="774" height="405" /></p>
<p>I was commissioned to build an e-commerce website to handle the online sales of their funky cosmetics range. The site was built on a content management system enabling the directors to maintain their own site and e-shop from the admin section. On site training was provided and the team are now confidently managing the site.</p>
<p><a title="Visit Website" href="http://www.naturesfinestcosmetics.com">Nature&#8217;s Finest Cosmetics Website</a></p>
<h2>Nature&#8217;s Finest Cosmetics Photography</h2>
[[Show as slideshow]]
<p>&nbsp;</p>
<p>&nbsp;</p>
<p>&nbsp;</p>
<p>&nbsp;</p>
]]></content:encoded>
			<wfw:commentRss>http://www.vandok.co.uk/2011/07/20/natures-finest-cosmetics/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
	</channel>
</rss>

